The Hustle Operating System

Catch It is a smart merchant account for GenZ SMBs, that helps them turn conversation into commerce and properly document their income by giving them enterprise grade tools. By accepting all cards and peer to peer payments into one account, merchants can unlock traditional financing options by having the proper context and legal compliance around their income. Catch It's end goal is to become the financial backbone of a new wave of entrepreneurs trying to monetize their social capital, giving them the infrastructure and support they need to go from the sidewalk to the boardroom.

Current feature set:

• Accepts all form of payments through Stripe’s worldwide ecosystem through QR codes in person and payment links virtually.
  • Splits Stripe’s fee between the buyer and seller creating the lowest processing fees in market for merchants.
  • Requires no website or static product listings.
  • Onboarding takes under 3 minutes.
• Uses LLMs to read product images and adds context to purchases to help with trend analysis, moderation and search.
• Uses the transaction data to create a consolidated sales and customer dashboard, which we can automatically export into financial documents.

3 Minute Pitch Video

Catch It 25 Q2 Demo.mp4

Shortened Deck

You can find the full deck here

Catch It Executive Summary Q2 25'.pdf

Reach out to [email protected] for more information.